(I was going to write something similar myself but IHRSA said it perfectly):
-How can you afford not to look your best, feel your best, and perform your best? How can you afford not to exercise?
"-How can you afford not to lower the risk for stroke, diabetes, hypertension, heart disease, and many forms of cancer? How can you afford not to exercise?
-How can you afford not to remain as healthy as you can for as long as you can? How can you afford not to exercise?
-How can you afford not to involve your spouse or children in a program of regular exercise when you know how much it can contribute to there health, happiness, and longevity? How can you afford not to exercise?
-How can you afford not to give your children a solid example of commitment to regular exercise when you know how important such an example is to there future well being? How can you afford not to exercise?
-How can you afford to feel more stressed, more anxious, and more fatigued than need be, when you know how valuable exercise can be in helping you feel less stressed, less anxious, and less fatigued? How can you afford not to exercise?
-How can you afford not to feel as energetic, creative, optimistic, and alive as possible when you know how important your attitude and outlook are to your children your spouse, and your fellow employees? How can you afford not to exercise?
-In terms of business, how can you afford not to be as sharp and productive as possible, knowing that, without those attributes, the quality of your work will suffer? How can you afford not to exercise?
-If you want to be lean, if you want to be strong, if you want to be as alert and energetic as possible, how can you afford not to exercise?
-If you want to lower your risk of premature death, and want to keep on hiking, and swimming, and biking with your grandchildren, how can you afford not to exercise?
-If you want to be buoyant of spirit, light if heart, and over flowing with vitality, how can you afford not to exercise?
-If you want to be alive and alert – physically, intellectually, emotionally, and socially – how can you afford not to exercise?
-If you believe that it's important to invest in your health, your performance, your appearance, and your emotional well being, how can you afford not to exercise?
-If you want to take pride in how you look and feel, and if you want to remain as attractive as possible as you move into your 40s, 50s, 60s, and beyond, how can you afford not to exercise?"
- IHRSA's 2005 message to the Public
